

Between 8th and 12th September 2010, Giftrends Madrid will stage one of its most comprehensive and representative editions to date. Organised by IFEMA, this grand trade event, which encompasses the simultaneous staging of INTERGIFT, BISUTEX and IBERJOYA, will feature the participation of the leading companies within the gift, decoration, accessories and jewellery sectors, alongside a wide range of enterprises from all five continents throughout the world. This event thus offers visitors a unique opportunity to gain an overview of the latest new features on the international market, based on the ideas that are likely to set the trend for next Autumn/Winter Season, together with the product lines that will appear in shop windows during the next Christmas campaign.
With still five months to go before these fairs actually take place, the organisers have already adjudicated some 85% of the space available at INTERGIFT and 90% of the overall space set aside at BISUTEX. These figures confirm the considerable appeal of these two fairs among professionals, as well as the important role they play in their capacity as representative business forums for these sectors. The participation prospects are equally promising for IBERJOYA, given that some 80% of the total exhibition space available has already been contracted out. Another of the characteristics of these fairs consists of their high exhibitor loyalty rates, which promote a strong bond between supply and demand at each and every edition.
INTERGIFT: The Most Comprehensive Overview in Home Furnishing Trends and Gifts
With some 59 editions already behind it, INTERGIFT September 2010 offers an established business and promotional forum designed to facilitate trade relations and boost activity within the sector. Furthermore, this fair is a pioneer in terms of developing integral presentation formulas, which, boosted by the displays assembled by the exhibitors at each stand, make each event a comprehensive informative forum aimed at offering professionals an insight into the latest home decoration and furnishing trends, as well as a complete overview of the world of gifts.
Another of the distinguishing features of this event is its presentation of a multi-sectorial exhibition that adapts perfectly to developments within the retail world and within the demand sector in general, based on the incorporation of different supply groups. The exhibition layout is, thus, organised around different areas featuring their own distinct image, which enables professionals to plan their visit in an easy and convenient manner.
The exhibition is packed with creative ideas of considerable quality, which at this edition will revolve around seven different sections. On the one hand, those sections devoted to new features within the world of home decoration will be located on the right-hand side of the fairground: Textiles in Hall 2; Ambience in Halls 4 and 6; and Decorative Items and "Living Table" in Hall 8. On the other, the odd-numbered side of the fairground will feature an extensive range of unique products, unusual gifts, toys, gadgets .... In this respect, visitors will find the Fantasy Section in Halls 1, 3 and 5; the latest in Travel and Leather Goods in Hall 5; and thousands of items featuring an excellent quality-price ratio and other bargains in the Miscellaneous Gifts Section in Hall 9.
BISUTEX: An Exhibition That Is Always Up to Date
More than 350 companies will take part at the next edition of BISUTEX, the most important design and trends forum for the fashion jewellery and accessories sector in Spain. This fair is also one of the most outstanding trade events on the international trade fair calendar. Once again on this occasion, the fair will reflect the highly dynamic and competitive appeal of this industry, based on an exhibition that is entirely up to date and a series of new collections designed for the Autumn/Winter 2010-2001 Season.
This extremely wide range of imaginative creations, sophisticated designs and materials, unusual colour contrasts, cutting-edge lines and daring volumes, will provide an insight in Hall 7 at FERIA DE MADRID into the ongoing capacity of the exhibitors to innovative, making this edition of BISUTEX one of the most attractive events for all members of the industry.
The same approach is applied to bags, small leather items and an endless range of accessories, all of which have been reworked and redesigned, playing an essential role when it comes to achieving a "total look" that is in line with the latest fashion trends.
